BREAKING NEWS

From the BCCT.

Happy first day of spring! Be sure to check out the Rita's website the the countdown to spring.

Spring tradition
By JACKIE MASSOTT
Bucks County Courier Times

Today is the first day of spring, and to feed your spring fever, Rita's is dishing out free 10-ounce Italian water ice for the 17th straight year. The company said more than 1 million people will scoop up the free treat from noon to 10 p.m. at more than 500 Rita's locations in 17 states.

Also beginning today, the company will launch its new mystery flavor Italian ice. Customers can submit a suggested name for the flavor and then vote for their favorite name at www.ritasice.com. The person whose ice name is voted the best will receive free water ice for a year. The contest ends April 17. The winner will be announced on the Web site April 27.

Rita's Franchise Co. is headquartered in the Trevose section of Bensalem.